Two Actionable Ways to Drive More Traffic to Your Website

Pawan Kumar
5 min readSep 23, 2024

So you’ve launched your website or blog. Great!

Now, the next challenge is getting traffic to your site. While conversions are essential, they come later — your priority now is attracting a significant amount of traffic. More visitors mean more opportunities for engagement, leads, and eventually, conversions.

But how do you drive that traffic?

In this article, we’ll explore two actionable strategies to help you boost your blog’s traffic, ensuring you’re creating valuable content and effectively promoting it. Let’s dive in!

1. Create Long and In-depth Share-Worthy Content

In the crowded digital landscape, the quality and depth of your content can set you apart. It’s no longer enough to churn out short, generic posts.

To make an impact and attract a steady stream of visitors, focus on producing long-form, valuable, and share-worthy content.

Why Long-Form Content Works

Multiple studies, including a notable one from BuzzSumo, have shown that long-form content (2,000+ words) performs far better than shorter posts in terms of shares, backlinks, and overall traffic.

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Pawan Kumar
Pawan Kumar

Written by Pawan Kumar

Writer. Inbound Marketer. An Ambivert. Featured on Entrepreneur, Jeff Bullas, Addicted 2 Success, & HuffPost. My LInkedIn: https://www.linkedin.com/in/prepawan/

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